Thursday, February 13, 2014

Thinking Out of The Book

Going to school is about more than just becoming book smart. It’s about making friends, interaction, gaining confidence, learning sportsmanship, etiquette, empathy, discovering hidden talents and so much more.

It is how children are groomed today to become respectable citizens of society tomorrow.
In India where many children come from economically backward families, school is not very high on the list of priorities. Parents much rather that children help them earn their daily wages, or stay at home to look after their siblings while both parents work.

Wednesday, January 22, 2014

The Social Media strategy for multiple marketing tasks

As simplistic and carefree as the world of social media may seem, it is crucial to have a solid social media strategy in place to show concrete results. At The Akshaya Patra Foundation, the social media strategy focuses on the cause of ‘Food for Education’ and its execution is reevaluated every quarter.

Friday, January 3, 2014

Akshaya Patra, a pan India presence and going strong

We’ve reached the end of 2013 and The Akshaya Patra Foundation is proud to say that we have a presence in 20 locations across nine states, with the most recent kitchen in Surat being opened.

Tuesday, December 10, 2013

Standing up for your rights

Across the world, people are celebrating today, December 10, as Human Rights Day; a day to acknowledge the needs of the nation, the needs of the world and the basic standards that we as a society have to live up to. One of our most fundamental human rights is the right to adequate food and education.

Saturday, December 7, 2013

A Bellyful of Benefit

We’re living in an age where education is power. It is the power to be informed, make decisions, earn money and take control of your life. The Akshaya Patra Foundation believes that no child should be deprived of an education because of hunger, and so started its mid-day meal programme to allow children to study on a full belly and one day, gain that power.